Gotchas Inc. was founded in 2018. Gotchas brings teachers, students, and parents together on a digital platform to build true professional learning communities through evidenced-based Positive Behavior Interventions & Supports. Gotchas is able to accomplish a social impact for all stakeholders across the globe. Gotchas truly believes in all students. Gotcha is short for, “I got you for doing something good.” Gotchas.com is a website that provides students across the globe with an opportunity to earn incentive points from their teachers when they make good choices related to academics and behavior. Once goals have been met, these Gotcha points are deposited into the students’ online bank account. Students may redeem their points for items on Gotchas.com or the Gotchas Mobile APP. Teaching students goes beyond what is printed in textbooks; it’s the teaching of behavioral and social skills that help students grow into productive citizens.